Private. Public. Big. Small. Selective. Safety.
We've pretty much seen it all.

Here are some folks we've worked with along the way. 

Albion College

American International College

American University

Baldwin Wallace University

Becker College

Brenau University

Bryn Mawr College

Buena Vista University

Butler University

California University of Pennsylvania

Clark Atlanta University

Clemson University

Columbia University

DePauw University

Gannon University

George Washington University

Harvard University

Hawaii Pacific University

Houston Community College

Husson University

Jefferson University

Juniata College

Lebanon Valley College

Lesley University

Loyola University Maryland

Miami University (Ohio)

Newman University

Ohio Wesleyan

Oregon State University

Philadelphia University

Providence College

Saint Xavier University


School of the Museum of the Fine Arts Boston

Spelman College

St. John's University

St. Joseph's University

University of Denver – Daniels College of Business

University of Indianapolis

University of Manchester

University of Maryland Eastern Shore

University of Rochester

Virginia State University

Warren Wilson College

Wells College

Wesley College

Westminster College

Wilmington University

Wright State University


The word on the street. 


Waybetter Marketing has been a key partner in meeting and exceeding our enrollment goals. With dynamic and focused search outreach, as well as yield strategy, Waybetter has been with us all the way. Colleges and universities must differentiate themselves to meet enrollment goals in this competitive environment, and nobody does that better than Waybetter.
— Kristin English, Director of Undergraduate Admissions, Newman University

Unlike overpriced conglomerates pushing fire-hose marketing to generate hollow activity, Waybetter helped us look at buying, at arguments for distinction, at enabling highly specific arguments across an array of search segments that helped make Juniata speak very clearly about who WE were. They learned our institution, helped us bring out the specific best aspects of numerous facets of our academic and student life offerings, and arranged to put our best before prospective students.
— Gabe Welsch, VP Marketing, Juniata College

Waybetter took on work we simply couldn’t do in house. Over the last three years, they’ve really become an extension of our team, to the point where our success feels like a big collective high-five with them. We’ve grown every semester since partnering with Waybetter—our course enrollments are up 17%, and net revenue is up 41%.
— Kelly Leslie, Director of Marketing, Harvard University Division of Continuing Education

Waybetter has helped us reach and matriculate record breaking new student enrollment in a relatively short period of time. We are now true partners in enrollment management—from positioning our university, to the purchasing of names, to helping us talk about affordability, to email campaigns. Many women’s institutions have to work doubly hard to get a piece of the market. Waybetter truly understands different markets and our vulnerability in the market.
— Ray Tatum, VP Enrollment Management, Brenau University

As we all know, prospective students are overwhelmed with college search material. Fortunately, Waybetter has a unique way of cutting through the clutter with their personalized, strategic approach. After one year, our enrollment went up 30%. Their process is a proven winner.
— John Thompson, VP Marketing, Albion College

For the first time in a decade, we increased our number of first-year students. And that’s the main thing about working with Waybetter—the results are there. In addition to that, they were responsive and on top of everything from our first meeting. Waybetter isn’t cookie cutter—they listened to our specific challenges and adapted to fit our needs. I also really appreciated their dashboard. It provided such rich data—data I could take back to my team and my dean to help them better understand our goals, challenges, and the progress we were making.
— Debbie Farris, Director of Marketing, College of Science, Oregon State University

It can be truly exhausting to manage contractors, so it’s a relief to be able to say that I feel like Waybetter manages me. They make sure I do everything I need to do in order to compete in this market.
— Janelle Holmboe, VP of Enrollment, Warren Wilson College