Build an Enrollment System
That Drives Deposits.
Waybetter modernizes your enrollment process with a full-funnel strategy built to attract, engage, convert, and retain students at scale.
Build an Enrollment System
Build an Enrollment System
That Drives Deposits.
Waybetter modernizes your enrollment process with a full-funnel strategy built to attract, engage, convert, and retain students at scale.
Waybetter's Sophomore
to Census strategy helps
colleges and universities increase enrollment by
turning insights into action—from first click to final deposit.
How the Sophomore to Census
strategy works:
Smarter Lead Generation
We engineer the top of your funnel with truly qualified leads—sophomores, juniors, seniors, and parents—identified by likelihood to convert. Waybetter's vendor-neutral, always-on licensing model keeps your pipeline constantly refreshed with high-intent students.
Behavioral Comms That Convert
Use real-time student behavior to trigger personalized emails, texts, print, and ads—so the right message hits at the right moment, every time.
One Portal, Total Clarity
Give students (and parents) a single evolving portal that guides them through every stage—from prospect to final enrollment. It becomes their go-to place to explore, take action, and stay connected year after year.
End-to-End Data Visibility
Every interaction flows seamlessly into one system. No chasing data across platforms, no leads falling through the cracks. See how your campaigns are performing for instant clarity.
From Crisis
to Record-Setting Enrollment
Whittier College was under pressure—with enrollment slipping and public perception strained. By putting Waybetter’s Sophomore to Census strategy in place, deposits surged 56% in one year.
What it will do for you
People think they hire Waybetter for one thing, but man do they get a whole lot more...
Whether it’s a comprehensive enrollment strategy, cleaning up Slate, building better reports, or launching campaigns—every deliverable is thoughtful, fast, and aligned with our values. And most importantly, the work always feels personal. The level of attention and care makes us feel like we’re their only client.”
— Greg Nayor, VP for Enrollment, La Salle University
Recently, We’ve Served:
We’re nothing without our partners, and we’re grateful that the institutions we work for represent the spectrum of what makes American higher education so great: for every dream a student has, there’s a college or university—public or private, two- or four-year, big or small—ready to shepherd that dream into reality.
Slate. Your Preferred
Platinum Partner.
Waybetter has been a Slate Preferred Platinum Partner since that program’s inception.
Our team of Slate strategists and technologists build and optimize custom Slate solutions for your institution’s very specific needs. From super-powered portal pages, to custom comm flows, to rule-heavy reader bins, we’ll make Slate the workhorse tool you always hoped it could be.
Enrollment Marketing
Slate Services